public relations
Transcript: Fashion, painting, hanging out with friends, listening to music, computer design and programs horror movies Track and Field, Mu Alpha Theta, National Honors Society, Spanish Honors Society, Key Club, Leo Club Sociable, outgoing, creative, responsible, work well under pressure, good communication skills, manages time well University of Southern California They specialize on getting the right image across. P.R. Specialists act as a “go-between” for the media and the public. They represent their clients to acquire involvement, publicity, and support. They must fully understand their clients, their clients’ goals, and the public. Behind the Scenes of a P.R. Specialist They are employed to do a wide range of tasks like: Key Qualities which is vital since the specialist will have to design campaigns, write press releases to publicize their clients for the media, and plan special events This is due to the fact that the public relations field is a very fast-paced, deadline filled environment and is always changing. Salary, Benefits, and Opportunities median annual wages in May 2008: $51,280 middle 50%: $38,400 and $71,670 lowest 10%: less than $30,140 top 10%: more than $97,910 Public relations specialists have the option to work full-time on a set salary under one company, or they may choose to work under an independent consulted salary under several companies. Independent employees are paid by their clients for each task they complete, while others are paid an hourly or a monthly rate. income depends on education, experience, location, and employer. Benefits range from health insurance, paid sick leave, compensation, stock options, financial planning, vacation time, to family college tuitions. The self-employed don’t receive these benefits free of charge They have many opportunities to meet people in high positions such as celebrities, politicians, and CEOs. The demand for P.R. Specialists is booming because of new businesses and scandals. The demands for PR specialists is predicted to be twenty-four percent from 2008 to 2018, with an estimate of 341,300 P.R. specialists employed by 2018 writes news releases, articles, and speeches to present 9 to 10 hours of work a day; five days a week irregular work schedules are common due to being on call around the clock, emergencies, crises, deadlines, travel, and meetings Overtime working late nights, weekends, or holidays to meet with clients, arrange public events, present presentations and speeches, or deal with emergencies and crises concerning their clients must always be easily contacted in order to be ready to get called into work, and be “on their feet” and ready to go Some things about me: Their job is to help their clients’ image and make the public aware of their clients’ offerings and strengths. the masters of image " " The "public" refers to many different groups of people. Business-wise, it can refer to corporations, the government, or non-profit organizations. On the people end, the “public” can consist of the American public of all ages and genders. It can also be specific and only consist of senior citizens, adolescents, or only females. Since the “pubic” is so diverse, the process of managing these relationships are too. I enjoy promoting, helping others, and making others "look good." Public Relations Mass Communications Advertising Journalism Image Management Work Environment Works Cited Bureau of Labor Statistics. “Public relations Specialists.” Occupational Outlook Handbook. U.S. Department of Labor, 17 May 2010. Web. 23 Feb. 2011. <http://www.bls.gov/oco/ocos086.htm>. Burns, Jennifer Bobrow. “Public Relations Specialist.” Ferguson’s Career Guidance Center. Facts on File, n.d. Web. 22 Feb. 2011. “PR Couture.” PR Couture. N.p., n.d. Web. 24 Feb. 2011. <http://www.prcouture.com/>. Public Relations Society of America. “Public Relations Resources & Tools for Communications Professionals.” PRSA. N.p., n.d. Web. 24 Feb. 2011. <http://www.prsa.org/>. “Public Relations Specialist.” Career Cruising. N.p., n.d. Web. 24 Feb. 2011. <http://www.careercruising.com/Careers/JobDetails.aspx?LoginID=6c7a2f0e-1b85-449b-ab1b-9a7b7ade82fe-&OccNumber=360>. “Public Relations Specialists.” Ferguson’s Career Guidance Center. Facts on File, n.d. Web. 24 Feb. 2011. Public relations specialists usually work in an office setting. They typically won't spend much time in their office because they have to run errands which includes pitching press releases, going to interviews, and organizing social events. They spend a lot of time reading, writing, talking to their clients on the phone, and going to business meetings. Travelling may be normal in order to meet with clients. A typical work schedule: Write reports, speeches, and write/set-up news releases contact the press, radio stations, TV programs, and magazines in order to set up interviews and public appearances to increase the profile of their clients develop brochures, booklets, and photographic communications like
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